Certified salesforce.com Professionals for Global System Integrators – Accenture leads the way

The salesforce.com System Integration and Solution Services market is accerlating more than any other major enterprise technology platform. The salesforce.com market is innovative and transforming the way enterprises and agencies engage with their customers, stakeholders and overall ecosystem. As a result of this capioIT is increasing focus on this market.

One of the key attributes of the salesforce.com services market is the number of certified salesforce.com professionals that major services providers have within their ranks. The table below highlights the number of certified professionals in the 14 vendors included in the overall salesforce.com capture share report. (source: August 2014, https://appexchange.salesforce.com/results?type=Services&filter=a0L30000001kHrREAU). Note this table highlights the number of global resources regardless of location. 

 

Vendor Global Salesforce Certified Resources
Accenture 1652
Deloitte 640
Cognizant 604
TCS 594
Wipro 505
Capgemini 407
Appirio 356
Cloud Sherpas 332
Bluewolf 309
Infosys 256
IBM 247
HCL 247
NTT 242
Fujitsu 99

As the table highlights the salesforce.com certified professionals market is dominated by Accenture. As at August 2014, Accenture had approximately 250% more certified professionals than the nearest contender, Deloitte. Cognizant, TCS, are slightly behind Deloitte.

Of the important and increasingly influential cloud focused SI’s Appirio, Cloud Sherpas and Bluewolf have between 300-350 certified professionals. These firms increasingly fight above their weight in this market and as the results of the forthcoming capture share report will highlight are amongst overall market leaders.

Clearly at the smaller end of the numbers of certification and therefore salesforce.com are some global heavyweights, most notably IBM and Fujitsu. These vendors have considerably less certified salesforce.com professionals and influence than in more traditional and legacy technology markets.

Capture Point 

The number of salesforce.com professionals in major Systems Integration and Services providers is clearly not the only determinint of the overall depth of capability that a vendor has in the space. However, it is very indicative of the investment that is being made. The likes of Accenture, Bluewolf, Deloitte and Cloud Sherpas are making comparitively stronger investments in the global and regional salesforce.com ecosystem and it is reinforced by their performance and perception.

 

If you require further information, please contact Phil Hassey,  Founder capioIT. capioIT is an advisory firm focused on helping organisations to understand emerging technology in emerging markets. Phil may be contacted by email below,

phil@capioit.com

 

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

August capioIT Newsletter – Analytics in sport, Japanese SME innovation and the 101 countries of capioIT

What’s News….

Innovation was a theme for capioIT in July. This is not unusual of course. Innovation is the most tagged item for capioIT research and a favourite topic in any month. We have highlighted some unique perspectives and application of innovation identified this month.

Our CEO, Phil Hassey was in Tokyo this month. Japan has been a traditional home of innovation in process, product and participation. Unfortunately, the competitive advantage that this innovation at the national level provided stalled in recent years. Competition from Korea, Taiwan and China, and the US has had a substantial impact on established powerhouse companies such as Sony, Panasonic and Mitsubishi.

As is always the case in Tokyo eye opening contrasts are easy to find.  Within a few minutes’ walk of the headquarters of struggling legacy Japanese firms, Panasonic and Fujitsu, is Ginza. Anyone who has visited Ginza knows that it is a globally unique hotspot. I met with a couple of smaller digital and analytics agencies who have the mindset to create innovation to beat the new local and international competition. They have the ability to create immediate innovation.

capioIT believes that innovation based benefits for the Japanese economy will increasingly come from smaller organisations and entrepreneurs who are not tied to the traditional Japanese enterprises and the Keiretsu structural limitations.

For a legacy European based vendor, Capgemini has usually carried its weight in terms of innovation. At a recent analyst day Capgemini CTO Lanny Cohen reinforced the Capgemini view on innovation in terms of the CTO role. Simply, the primary role of innovation in an IT services and solutions company is to make money for clients in the short term, then provide a long term vision. Too many firms go for the long vision in innovation that is near impossible to execute.

Sadly, it often seems that sport often only enters technology discussions when it comes to doping and gambling issues. Increasing, and positively, sporting organisations globally are seeing the benefits of investment in SMAC, particularly social media and analytics. Analytics is primarily focused on performance management, but also investment is made from a business and fan engagement point of view.

In the recently completed Super 15 Rugby Competition (played in the Southern Hemisphere with teams from Australia, New Zealand and South Africa), the NSW Waratahs (yes, my local team, so time to be proud …) won their first ever title, beating long term nemesis the New Zealand based Canterbury Crusaders. Earlier in the season the Waratahs management invested a significant amount of time communicating the benefits of their work with IBM to deeply understand each players individual physiological capabilities. This helped them manage training workloads individually and collectively. The impacts of a reduction in soft tissue injuries were very significant and there is no doubt that the work between IBM, the Waratahs and partners was critical for the overdue success that the team experienced on the field.

We expect that the investment in sport for both wearable technology (clearly fitness is the major driver for the consumer) and analytics will be driven to identify the 1% factors that can influence success or failure in the sporting environment just as it does in the business sphere.

Finally, a note on the readership of capioIT. As we reached the halfway mark of 2014, we undertook some analysis of the audience of the capioIT research. There were several outcomes that were very exciting for us. The most exciting was that since 2012, average monthly readership has increased 300% from an already established base. The level of outreach and engagement that this provides is incredibly satisfying and highlights that we are providing content that has an impact on a rapidly growing audience.

Last year, readers came from 101 countries. Whilst the largest source of readers are the US, India and Australia (Thanks Mum and Dad), it was great to have readers from countries as diverse as Malta, Barbados and Azerbaijan. This reinforces the blend of research and insight that we provide that mixes local market intimacy with global reach.

Thanks for taking the time to continue to read the newsletter. We have linked to some of our key content for the month. As always, please let us know if there is any way we can support you and your business requirements, and please provide us with feedback on the newsletter to Phil Hassey.

 

Short insights from July

    • Fujitsu announced that that it will spend billions on cloud computing. It is a concern for Fujitsu that it will be too late to the party to transform the cloud agenda
    • VMware announced the vCHS in Japan, and a partnership in China. Highlights the market reality of China. Opportunity is subdued
    • Not surprisingly the Rackspace fanatical support mantra is clearly visible in the VMware vCHS offerings as it looks to differentiate from the AWS, Azure and Soft Layer
    • Whilst we understand and sincerely respect the benefits from an environmental and sustainability perspective, the strategic value for Google of locating a North Asian data centre is limited in comparison with Japan, Singapore etc.
    • On a positive note for Google, the Google Mobile Monday and Tablet Tuesday approach increases productivity and makes mobility truly enterprise wide for the firm.
    • IT Services providers who could not transition to offshore delivery will really struggle with #cloud. Transformation maybe too much
    • The new economy is not a “sharing economy”. It is a transactional economy. No-one gives up their house, car or other commodity for free which is implied by free. The route to market has just changed
    • Too many legacy vendors are adapting to a world as it was 2-3 years ago, not as it will be in 2-3 years. The inevitable decline is sad
    • I went to a recent launch of Tableau 8.2. Not surprisingly audience demographics were front and centre. The fact that only 23% attendees at the event were from IT functions was very telling. Analytics is increasingly a business play.
    • Exciting that Capgemini has invested in a technology lab in Melbourne. It has a big focus on working with start ups.
    • Whilst there are some failures, digital enablement in Australia has boomed in past 12 months. This is clearly driven by technology.

 

Vendor Consulting
capioIT has an enviable reputation in driving projects that capture and understand specific business challenges and market characteristics to identify, and enable delivery of the most appropriate business strategy.
These services enable a vendor to:

  • Identify and assess the most appropriate geographic location for customer success
  • Validate business decisions through tangible and robust market analysis, forecasts and process driven competitive analysis
  • Identify your most valuable audience and create content that specifically meets their needs to drive engagement to your business
Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment

capioIT July Newsletter – BPaaS, Workday and Unisys, Infosys and Facebook Ethics‏‎

Attached is some of the content from the capioIT newsletter for June. To sign up for the full and free newsletter please check in here – http://www.capioit.com/#!mailing-list-sign-up/cawx

What’s News

It is amazing to realise that we are now officially halfway through 2014. We hope that you are on track to deliver any major professional and personal goals for 2014. Currently there are some tough environments but there is still significant time left this year to achieve your goals.

capioIT spent a lot of time in June looking at the issue of disruption for legacy IT vendors. To say the impact of disruption is massive and accelerating is a huge understatement. The impact is everywhere. The good news is, that it is far from game over and not suffocating for all, serious inertia is required now in order to avoid being left behind.

One firm who is definitely undergoing a significant degree of transformation is Infosys. In late June it announced that former SAP CTO, HANA architect Vishal Sikka will join Infosys in the role of CEO. If he can transform Infosys to an asset and IP based provider he will succeed extraordinarily, if not he will potentially take Infosys with him. Given the challenges that Infosys has historically had meeting targets for IP based solutions he clearly has his work ahead of him.

In general as capioIT wrote this month, whilst the Indian based services firms are still growing, they do face significant challenges as their core differentiator of offshore service delivery has been largely combated (albeit not always successfully) by the legacy IT services providers, most notably IBM and Accenture. The key outcome of this is that the number of legacy providers has doubled in most markets. This is a key reason why it can be more difficult to get on a short list for an RFP.

The best illustration of the disruption to existing vendors has been highlighted with an analysis of market capitalisation that capioIT undertook in June. HR and Finance SaaS provider Workday has a market capitalisation of US$15B on the back of $0.5B in revenues. By contrast, industry mainstay Unisys has a market capitalisation of US$1.2B on the back of $3.5B in revenues. Unisys is profitable, Workday isn’t. The challenge is for the likes of Unisys, Capgemini, CSC and others is that Workday is the model of the future. Again to re-emphasise the point – legacy vendors have to transform end to end to have a chance to compete.

Not everyone will make it; in fact some of the biggest brands in technology will not survive the next 3-5 years. If the likes of Dell, Fujitsu and HP are to survive the next 3-5 years as legitimate enterprise providers then it will have been an extraordinary effort from their board down. Clearly it will be a bloody battle that will impact everyone around them.

A note on a key interesting client engagement that capioIT has undertook in June. For an emerging retailer we undertook a workshop on Business Process as a Service (BPaaS) and what it means for it. It was focused on defining what BPaaS meant to it on its terms, and what it could do for it and its partners with detailed insight into the transformation required. They realize that the task at hand of shifting process to platform is massive and will take time.

Finally, in late June Facebook was “caught” undertaking “research” to manipulate feeds of users. Personally this is no surprise. Facebook is not an altruistic organisation. As much as it may wince, Facebook’s objective is as dictatorial in philosophy as any one party state. Simply, control the information -> control the agenda. Now consumers could change their behaviour to force Facebook and the ilk to be more open and transparent but that is unlikely. The key technology  risk is that Facebook will set back big data in a similar way as to how NSA impacted the cloud marketplace.

Thanks for taking the time to continue to read the newsletter. We have linked to some of our key content for the month. As always, please let us know if there is any way we can support you and your business requirements, and please provide us with feedback on the newsletter to Phil Hassey.

Short insights from June

    • The Victorian Government named the CenITex bidders. The fact that only one is Australian highlights the lack of innovation in the Australian technology space.
    • India, Singapore and others have a Cabinet Minister for Entrepreneurship. The US, UK, and Australian governments do not have a full cabinet level position for science. No wonder it is Asia’s century.
    • Legacy vendors are cutting costs to make money. It is unsustainable and will lead to increased failure. Growth needs investment not cutbacks.
    • Struggling legacy and growth technology organisations have clearly realised that when organisations fail, it is often as much crippling internal process that kills them as much as customer issues.
    • There is no point of an organisation having a great Net Promoter Score if your customer base is becoming a dinosaur
    • The real organisational value of analytics won’t come from Chief Data Or analytics officer, rather from the business analyst and real users
    • A core connecting theme of IBM analytics clients – predict issues before they impact and understand and predict the cost of impact in productivity and regulatory terms.
    • IBM is finally acting to ensure a cloud first and mobile first for its analytics software and platforms. This is a slow ship to turn but it looks like IBM is making the correct moves.

How capioIT can Help Your Organisation….

End User Consulting

capioIT provides consulting to buyers of IT, primarily from a services/integration, IT Strategy and Business Intelligence or Analytics point of view.

capioIT founder and CEO, Phil Hassey started his career as a power user of GIS, and as a result has a depth of experience in understanding the role of business driven technology to gain competitive advantage.

Since capioIT’s establishment, projects have been completed in key emerging markets globally and across a range of industries. Read More….

 

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Google Enterprise – Not quite sweet enough to turn lemons to lemonade just yet.

Last week Google held its customer event in Sydney, Atmosphere14. capioIT was intrigued to find that front and centre at the entrance was a bowl of lemons. I can only guess that Google was going to make lemonade from lemons, sadly, whilst the day had moments of sweetness, Google could not set up the lemonade stand this time around.

As an online consumer brand Google, only has Facebook and on a good day, Microsoft within range. The translation of this to the enterprise space, whilst successful on many other organisations benchmarks, has not been successful enough on a Google scale.
At the Australian event Google proved that it has a range of offerings that enterprises need, particularly in the collaboration and mapping/location space. The collaboration benefits of Google Docs are transformative, as is the ability to use location to drive improved outcomes for buyers and data for sellers.

At capioIT we believe that flaws sit in two key areas. The integration across the enterprise of Google is limited and the Google Compute offering is seriously lagging the other scale public cloud providers.

It was clear that Google enterprise cannot pinpoint an overarching and integrated core customer. They sell to a range of stakeholders, marketing, HR, technology etc, but there is no overriding core customer and limited integration across the client. Whilst it is a strong benefit to have such a diverse client base, if it is to be a truly transformational vendor for the enterprise it needs to fill the gaps, connect the dots, and offer and end to end capability

The Google Compute strategy is much weaker in the overall Asia Pacific region as well as ANZ. A data centre in Taiwan may be great from an ecological efficiency point of view, but it is not likely to interest too many customers in markets such as Singapore, Australia and India. As capioIT highlighted last week, Australia in particular is going to have a surplus of enterprise public cloud providers by year end – see As AWS dominates, Rackspace grows, and IBM, Microsoft and Cisco arrive by year end, does Australia need a sixth global IaaS provider . Despite being a much feared potential competitor in the IaaS market it needs to scale out much more quickly across the Asia Pacific market than it is doing to date. Organisations in key Asia Pacific markets such as China, Singapore, India, Japan and Australia are expecting their global providers to operate locally with in country presence.

Another point that highlighted the comparative lag of Google in the enterprise space was that the crowd was well below that of Amazon Web Services and salesforce at their customer events held in Australia this year. AWS and salesforce set the agenda; if Google wants to be a dominant provider then it must do the same.

Capture Point
Whilst at a product level Google has significant differentiation in the market it needs to do more to really challenge other enterprise providers as a top tier vendor. Integration across the product set and customer requirements is critical as is accelerated investment in cloud compute capabilities.

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , | 1 Comment

As AWS dominates, Rackspace grows, and IBM, Microsoft and Cisco arrive by year end, does Australia need a sixth global IaaS provider

AWS currently is the dominant provider of IaaS in Australia from a revenue, perception and capability perspective. Its connection with the market has been nothing short of extraordinary. In a recent capioIT client meeting, we saw a client looking as if the weight of the world had been lifted from his shoulders. The simple reason, his board had finally approved use of AWS. Not the cloud, not IaaS, but AWS.

He is not alone. Virtually every major private sector organisation in Australia, and an increasing number of public sector authorities and agencies that we meet with are at the minimum considering AWS and IaaS for many and varied workloads. Of course Rackspace has been in Australia for longer than AWS, and has had success, albeit constrained at times as it pursues a different service model to AWS.

Not surprisingly, the public and hybrid cloud provider market has long noted the geographic, compliance, security and business benefits of locating data centres in Australia. The investment in Australia by global IaaS providers is accelerating at a rapid rate.

By the end of 2014, IBM IaaS subsidiary SoftLayer would have opened two locations in Sydney and Melbourne, Microsoft Azure will be up and running and the Cisco Intercloud run data centre that Telstra is building will be also operational.

As a result by Christmas, Australia will have five global cloud and IaaS providers. This is not even considering the smaller Australian providers, (who typical to Australian enterprise and government IT) is playing a secondary competitive role, as well as traditional IT Services providers such as Dell, HP and Fujitsu who have missed the market significantly. Dell has talked about building a data centre in Australia for approximately 3 years without an announcement let alone turning over a shovel of dirt.

Public and private sector organisations in Australia will adopt a hybrid cloud model, private clouds and even traditional outsourcing models are not disappearing. What this committed investment does mean is that the opportunity for latecomers to the market is increasingly limited.

The question becomes one to understand if there is an opportunity for Google to offer compute services with a local data centre, or to rely upon Taiwan and Singapore or the US as locations. Similarly VMware have announced a Japanese location to complement the UK and US, but are considering Australia without committing publically to a timeframe.

The bottom line is that the market is increasingly crowded. capioIT believes that long term there is only room for 4 global IaaS providers. AWS will be one, Microsoft Azure most likely another and the rest will have to fight it out or consolidate. Australia may be an early location for the fever pitch battle for the future of IaaS. We will watch with some excitement from the sideline.

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

IBM and Apple – Enabling the Individual Enterprise

Much has been written about the announcement by IBM and Apple around their announcement of a partnership to increase enterprise mobility outcomes for organisations of varied size, industry and geography. Clearly it is seen as a positive move for both organisations and if executed upon will transform enterprise mobility.

Three points that have been missed by many commentators are critical.

The first is execution. All partnerships only show value when the parties are able to execute for real clients and this is no exception. If the partnership is simply a signed photo-op between Armonk and Cupertino then it is simply a hollow announcement. What will matter is how Apple and IBM execute the relationship on the ground in all the territories that it operates from Sydney to Santiago, Singapore and Shanghai. Local subsidiary politics and culture will need to be pushed to the side to allow clients to benefit from an integrated localised execution.
The second point relates to the apparent shock that IBM and Apple are working together on the basis of a Super Bowl advertisement that ran in 1984. Corporate antagonism may linger, but deals and pragmatism rule organisations such as IBM and Apple. A two second web search will inform that the two firms have actually worked in a client/provider basis for several years. Until recently selling off its Call Centre BPO business, IBM provided call centre support for Apple customers in the Asia Pacific region.
Third is the vision.

Clearly Apple brings the device and usability. IBM brings the enterprise and analytics. The ability to put the full power of organisational information in the hands of a democratised level of employees and users is where the two firms hope that the “Individual Enterprise” will be created. Faster and more accurate business decisions, collaboration, and organisational “hustle” is the potential outcome.

If this can be executed at the client and market level then the real value can be created for organisations. If it is built, structured and contracted by head office then it will be another case of potentially revolutionary technology partnerships dying as a result the typical technology dysfunction. The answer lies with Apple and IBM

 

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , | Leave a comment

Tata Consultancy Services market cap exceeds a combined Xerox, CGI, Unisys, Capgemini, Fujitsu and CSC with $10 Billion left over

Whilst capioIT has written recently that the Indian vendors are as much legacy IT services providers as IBM, Accenture, CGI or Capgemini, their market capitalisation does not reflect this. If one believes the market is rational (or at least consistently irrational), the future is being bet on the Tata Consultancy Services model ahead of the traditional legacy firm.

This market hype and arguable value inflation of Indian vendors is no longer at the level of the “as a service” or cloud vendors (see – A tale of two companies – Workday and Unisys show the gulf between as a service vendors and the legacy providers) but it is still incredibly significant. Nothing highlights this better than a comparison of TCS with Xerox, CGI, Unisys, Capgemini, Fujitsu and CSC.

Between them these legacy vendors have revenue of approximately $80 billion dollars. TCS has a revenue of just over $10 billion dollars. It would be reasonable to expect that these organisations combined market capitalisation would dwarf that of TCS. 

If so, the following chart may surprise somewhat.

Legacy Vendor Market Cap vs TCSIf you have not interpreted this correctly,  TCS market capitalisation (as at June, 2014) monsters the other vendors in the analysis to the extent that TCS overwhelms them all with $10 billion left. If nothing else this reinforces the ability of TCS to explore new markets but equally highlights the inability of the legacy vendors to reform their business in any meaningful way. The most poorly valued vendor is Fujitsu which does not surprise at all.

Bottom Line

Clearly TCS needs to transform the customer engagement model and focus more significantly on asset based services and breaking the revenue to headcount trap it is in. The market clearly thinks that this challenge is much smaller than the one that faces the legacy and pure-play services vendors. It reinforces how vulnerable the likes of Capgemini and CSC will be to acquisition as the market inevitably consolidates. 

 

 

 

 

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment