Globally, Salesforce is the dominant SaaS provider and the clear leader in the customer experience ecosystem. This dominance has not yet translated as strongly to the broad Asia Pacific market, although that reflects local market characteristics more than Salesforce execution. Asia is not a homogenous market.
The variances between countries are incredibly significant. There is no such thing as an Asia Pacific strategy. It has to be a country by country strategy as a bare minimum. In key markets, in particular, Australia, Salesforce has enabled significant growth and strong customer outcomes. Some other markets are more problematic growth wise due to a range of issues relating to the fact that Asia is far from homogenous. Each market has it’s own character, form and function.
Whilst the Asia Pacific Salesforce Solution Providers market is less consistently mature than the global ecosystem, it is well overdue for an analysis of the competitive state of the market. As a result, capioIT is proud to release the first comprehensive analysis of the Salesforce Solution Providers market in the region.
Six vendors were ranked as Asia Pacific Market Makers in 2019. (In alphabetical order)
- Bluewolf an IBM Company
Accenture has leadership in the Asia Pacific market for Salesforce solution providers. This regional leadership follows the long-term global leadership that it has experienced and reflects a long-term vision and investment path. It sets the benchmark. However, there is definite competition set to provide a similar level of depth and capability. At the regional level, Deloitte, PwC and Capgemini, Cognizant and Bluewolf-IBM are the nearest competitors. At a country or local level, there are also a number of providers that provide solutions for local requirements and have sophisticated capabilities.
A large number of local firms have been acquired by larger global firms. This leaves the market in a bit of an imbalance from a skills perspective. More investment is required to address this. Salesforce Ventures have made substantial local investments, but there is always the issue of organisations effectively reaching a certain size or scale and then putting themselves up for sale. This is great for the transaction participants but not so helpful for the systematic scaled-out growth of the ecosystem. It is the ecosystem that drives Salesforce outcomes.
The following vendors were included in the report.
- Beryl 8
- Bluewolf, an IBM Company
- Wipro Appirio
For more information, details on the full report or clarification, please contact Phil Hassey, email email@example.com.
Capture Share reports are based on the analysis of 17 critical capabilities and attributes of services providers. These attributes are focused in two key areas, Transform and Leverage.
To ensure the appropriate level of analysis and data integrity, the individual attributes are weighted in percentage terms on the basis of the overall influence for the Transform and Leverage capabilities.