Technology is like a sports referee or umpire – It works best when you don’t notice it


Anyone who has watched any amount of sport knows the role that the umpire or referee plays. My father taught me early that the best referee is the one you do not notice. Today this still holds true whether one is watching basketball, cricket, rugby or tennis. If you finish watching, or better still, participating in a game and you have not ended up frustrated, concerned, or even aware of the impact of the umpire then you have most likely had a positive experience.

Technology implementation and usage needs to remember the referee.  Technology struggles to provide the same experience of being seen and not heard. Clearly this is a cause of extreme frustration. Technology is increasingly embedded into everything we do personally and professionally.

The shift in technology to constantly updating apps on devices, seamless wireless integration, and data sets that simply work has significantly widened the gulf between good technology which works without even realising it, and bad technology that creates a handbrake on productivity.

Most sporting matches do not last 3 years (test match cricket can seem to), but SAP implementations, or data centre upgrades can. The experience has to be quicker, less obtrusive and simply in the background, at the same time it has to transform. That is where technology will continue to be challenged.

Next time you watch a sporting event, realise how good it is to forget that the referee or umpire exists, apply that to technology and life becomes much easier.

About capioIT - Phil Hassey

If you require further information, please contact Phil Hassey, CEO of capioIT. capioIT is an advisory firm focused on helping organisations to understand emerging technology as the world becomes Digital. Phil may be contacted easily in the digital and real world. phil@capioit.com +61422231793
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