Tag Archives: CMO

Your valuable and curated customer data. Throw it away and start again.

Posted on April 8, 2020 by

Coronavirus has taken too many lives, decimated global economies, removed the sense of place for all communities and reshaped almost all propositions in all corners of the world. The way our world works from a social, economic, personal space and … Continue reading →

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Will the CFO use the Corona Virus Black Swan Event to defund Customer Experience

Posted on March 9, 2020 by

Analysts, consulting firms, SaaS providers and business innovators all agree on one thing: Customer Experience has to be the number one priority for enterprise strategy as we enter 2020 and beyond. Enterprise boards and leadership teams have firstly, learnt the … Continue reading →

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IBM Think 2018 – What will drive IBM toward the future

Posted on April 13, 2018 by

  IBM held their think conference in March 2018. As with all vendor conferences, the content comes fast, it is varied and takes a while to digest. Think was the first time that IBM integrated all their business units into … Continue reading →

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Go West in China – Xian and the opportunity for Outcome Excellence

Posted on August 14, 2017 by

Most business and tourist visitors to China visit Beijing, Shanghai and the Pearl River Delta Megalopolis. Not many blaze a trail further afield and away from the coast. Without becoming a travel agent or spokesperson for the Chinese Tourism Industry, … Continue reading →

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Too many Bud Lights Gives SAP Brewers Droop

Posted on May 15, 2017 by

News broke last week that SAP was suing long-term client and global mega-brewer Anheuser-Busch InBev (brewers of Budweiser, Stella, Fosters amongst other beer of dubious quality) for the tidy sum of US$600M for license indiscretions. It is a staggering amount … Continue reading →

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Too many tech decision makers spoil the broth

Posted on November 24, 2016 by

  Recent and ongoing discussions with industry stakeholders confirm to capioIT that the increasing complexity of technology procurement and decision-making is reaching a boiling point. capioIT estimates that major technology investment decisions now require an average of six to seven … Continue reading →

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Do we have Business as usual in the Salesforce Services and Solution Market?

Posted on September 13, 2016 by

Recently capioIT released the 2016 Global Salesforce Services and Solutions Market Capture Share Report highlighting leadership in this market. Here is further insight on the maturity of the market. capioIT Capture Share Report Salesforce has fundamentally altered the software and broader enterprise … Continue reading →

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capioIT Identifies Leadership in the Global Salesforce Services and Solutions Market

Posted on August 31, 2016 by

  Salesforce continues to be a global market changer. It effectively created the SaaS market, killed the legacy monolith of Siebel, and created one of the strongest and most loyal communities in the enterprise technology ecosystem. This is best represented … Continue reading →

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Does Your CEO Care Which Vendor the Enterprise Chooses?

Posted on June 20, 2016 by

Without fail, every vendor I speak with is always keen to inform me of their strategic nature for their clients, their role as a “valued partner” and how the client regardless of industry or function would not exist without their … Continue reading →

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Big Blue Acquires Bluewolf – IBM Invests in the Salesforce and SaaS Services Market

Posted on March 31, 2016 by

On March 31st, 2016 (although it will already be April Fools Day in many parts of the world, it is no joke), IBM will announce the acquisition of Bluewolf, in a deal that according to Re/code is a US$200M plus investment. … Continue reading →

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