Tag Archives: SaaS. Strategy

Freshworks wants you to Refresh to a Customer For Life

Posted on September 24, 2019 by

Freshworks is one of the more interesting SaaS startups that has reached the scale of being a viable and reliable long term business. It originated in Chennai, which at the time of founding in 2009 was not a hub of … Continue reading →

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Big Blue Acquires Bluewolf – IBM Invests in the Salesforce and SaaS Services Market

Posted on March 31, 2016 by

On March 31st, 2016 (although it will already be April Fools Day in many parts of the world, it is no joke), IBM will announce the acquisition of Bluewolf, in a deal that according to Re/code is a US$200M plus investment. … Continue reading →

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IBM GMU – Managing growth in diversity

Posted on September 16, 2013 by

In September 2013, IBM reignited their Analysts Insight event in Singapore to highlight investments in the IBM Growth Markets Unit or GMU. For those who are unawares, the IBM GMU contains most of the growth countries of the global economy. … Continue reading →

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